Garden & Gun
Reactivated lapsed subscribers and grew DTC subscription revenue through lifecycle, retention, and offer testing.
- Renewals
- +18%
- New subs
- +24%
- LTV
- +11%
NPS Media Group helps B2B and B2C brands grow profitable audiences through smarter strategy, stronger creative, full-funnel marketing, and data-backed optimization.

Channels are noisier. Acquisition costs are less forgiving. Attention is fragmented. Brands need more than campaign management.
They need a partner who can connect strategy, creative, audience insight, and performance into one growth engine.
A selection of publishers, media brands, and growth-stage businesses we partner with across audience, subscription, and performance marketing.












NPS builds around your goals, your audience, your economics, and your path to measurable growth.
Built around your goals, audience, and economics — not a templated playbook.
Paid, email, SMS, content, SEO, retail and lifecycle, in one coordinated motion.
Strategy, copy, design, and production under one roof — built for performance.
Continuous measurement, refresh, and refinement against the metrics that matter.
One coordinated team across strategy, creative, channels, data, and audience operations.

NPS started in publishing and still leads with the rigor that audience and subscription businesses demand: circulation expertise, retention thinking, list intelligence, direct response discipline, and deep operational knowledge.
That expertise now powers a broader full-service marketing offering across B2B and B2C brands — from publishers and media companies to consumer products, professional services, and recurring-revenue businesses.
Years in publishing, subscription, and audience development
Publications and websites served
Publishers partnered
Names under circulation management
In retail sales
Newsstand releases
Understand the business, current setup, audiences, performance, and opportunities.
Develop campaigns, creative, messaging, and execution around the client's goals.
Measure, refine, refresh, and improve performance continuously.
Expand what works across channels, offers, audiences, and lifecycle moments.
Reactivated lapsed subscribers and grew DTC subscription revenue through lifecycle, retention, and offer testing.
Modernized circulation strategy and acquisition mix across digital, print, and newsstand — grew paid audience without diluting margin.
Re-platformed lifecycle marketing and donor stewardship to compound member retention and giving over a multi-year horizon.
Audience development consulting across paid acquisition, list strategy, and subscription optimization at portfolio scale.
From demand generation to conversion, retention, and lifetime value, our work is designed to move the numbers that matter.
From audience development and subscription strategy to paid media, email, creative, analytics, list services, and retail marketing — NPS helps brands turn marketing into measurable business growth.